Pferd Images or the relevant Pferd Contributor being the Owner of the copyrighted photograph being purchased (the “Work”), hereby grants you the non-exclusive, non-assignable, non-sublicensable, and perpetual right to use, modify and reproduce the Work worldwide, as expressly permitted by the license and subject to the limitations set forth herein:
a. The LICENSE grants you the right to use the Work
i. As a digital reproduction, including on websites, in online advertising, in social media, in mobile advertising, mobile “apps”, software, e-cards, e-publications (e-books, e-magazines, blogs, etc.), and in online media (including on video-sharing services such as YouTube, Vimeo, etc);
ii. Printed in physical form as part of point of sale advertising, billboards, or in the advertising and copy of tangible media, including magazines, newspapers, and books;
iii. As part of editorial content printed or digital, provided a credit is included as per below (c.i);
iv. For your own personal, non-commercial use (not for resale, download, distribution, or any commercial use of any kind)
v. In wall art (and without requiring further creative or functional elements) for decorative purposes in a commercial space owned by you or your client, and not for sale.
If the Image license does not grant the rights you require please contact us
b. RESTRICTIONS ON USE OF THE WORK YOU MAY NOT:
Use the Work other than as expressly provided by the license you purchased including but not restricted to:.
Printed in physical form as part of product packaging and labelling, letterhead and business cards, or CD and DVD cover art.
i. Incorporated into merchandise intended for sale or promotional distribution (collectively “Merchandise”), including, without limitation, textiles, artwork, magnets, wall-art, calendars, toys, stationery, greeting cards, and any other physical reproduction for resale or distribution, provided that such Merchandise incorporates material creative or functional elements apart from the Image(s).
ii. Portray any person depicted in the Work (a “Model”) in a way that a reasonable person would find offensive, including but not limited to depicting a Model: a) in connection with pornography, “adult videos”, adult entertainment venues, escort services, dating services, or the like; b) in connection with the advertisement or promotion of tobacco products; c) in a political context, such as the promotion, advertisement or endorsement of any party, candidate, or elected official, or in connection with any political policy or viewpoint; d) as suffering from, or medicating for, a physical or mental ailment; or e) engaging in immoral or criminal activities.
iii. Use the work in a pornographic, defamatory, or deceptive context, or in a manner that could be considered libellous, obscene, or illegal.
iv. Resell, redistribute, provide access to, share or transfer any part of the Work except as specifically provided herein. For example and not by way of limitation, the foregoing prohibits displaying the Work as, or as part of, a “gallery” of content through which third parties may search and select from such content.
v. Use the Work in a manner that infringes upon any third party’s trademark or other intellectual property, or would give rise to a claim of deceptive advertising or unfair competition.
vi. Use the Work (in whole or in part) as a trademark, service mark, logo, or other indication of origin, or as part thereof.
vii. Falsely represent, expressly or by way of reasonable implication, that the Work was created by you or a person other than the copyright holder(s) of the Work.
viii. Use the Work in anyway, within the limits of the license or otherwise, so as to imply or infer to any reasonable person, an opinion or belief of Pferd Images or its contributors.
ix. Use the Work in the construction of a ‘meme’
If you require any of the foregoing rights, please contact us